Category
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Client
Oracle internship program
Oracle, a global leader in database and software solutions, sought to enhance their annual summer marketing internship program. The goal was to invigorate the theme “The Sky’s The Limit” and create a consistent, engaging experience for interns. Oracle needed a cohesive design approach that leveraged their existing visual style while making interns feel welcomed and valued.
Customized microsite
We designed a personalized microsite for the interns, complete with San Francisco-inspired illustrations and animations. The microsite served as an introductory platform, featuring each intern’s name prominently to create a sense of inclusion and excitement. It provided essential information about Oracle, including team introductions and resources to prepare the interns for their upcoming experience.
Consistent brand touchpoints
To maintain a cohesive brand experience, we developed a series of branded gifts and collateral sent to interns before their start date. These materials, including booklets, infographics, name tags, and presentations, showcased Oracle’s real-world impact by highlighting different clients. Every piece was crafted to ensure a consistent visual identity, enhancing the overall experience.
The result
The enhanced internship program delivered a polished and memorable experience for Oracle’s 2019 summer interns. By focusing on detailed, cohesive design elements, we created an engaging and welcoming environment that left a lasting impression on the participants.
